You can read and listen to this interview and learn from Brojen Fernandes through

1. Innovator Diaries website
2. Spotify – Episode 119
3. iTunes – Episode 119

Brojen Fernandes is a goal-oriented leader. He is a rum blender from Colombia who makes the best rum in the world, Parce Rum. He is a man of both tradition and innovation,  upholding his family’s legacy while leaving his own footprint in the world of liquor.

Parce Rum is the result of years of tradition and expertise combined with innovative business strategies. As a brand, Parce (which means “friend”) prizes human connection and bringing people together. It also perfectly matches Brojen Fernandes’ persona. After all, he finds happiness in creating rum for himself and for the world.

Their drinks are blended and bottled by hand in Colombia, showing dedication and belief in the purity of their rum. Truly, it is a work of art by a true ambassador of Colombian rum.

In this interview, Brojen Fernandes talks about his family history and how it has shaped him and Parce Rum. He also shares the creative process and some intricacies of rum-making.

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1. Innovator Diaries website
2. Spotify
3. iTunes

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